Hi, I'm Pavel Fabrikantov, SVP of Product and Technology at Semrush, now part of Adobe.
I run Semrush's AI and data portfolio. Among other products and businesses: built Semrush Local into a $6M+ ARR business unit, launched the company's first GEO product, created the DaaS business, and scaled the portfolio to $200M+ ARR. Along the way, Semrush went from private, through a 2021 NYSE listing, to a $1.9B acquisition by Adobe in 2026.
Before that: multiple SaaS startups, enterprise consulting for banks. Background in fuzzy logic research (PhD ABD), engineering, and economics.
Researching contextual memory intelligence at SoloHQ AI.
Selected Work
SoloHQ AI|CyclingGrid|Semrush One|Semrush Local|Semrush Trends|Semrush Agency
Writing
I write a small newsletter with essays and notes on books, places, and memory.
Contact
LinkedIn: link
X/Twitter: link
Email: fabrikantov dot x at gmail dot com
Reading's my thing, you can find my full list on Goodreads – here are my top picks:
Books: Non-Fiction
- Profit from the Core
- Mixed Signals: How Incentives Really Work
- Poor Charlie's Almanack
- The Origin of Wealth
- The Timeless Way of Building
Books: Fiction
Pavel Fabrikantov
SVP of Product and Technology at Semrush, now part of Adobe